Sending targeted communications that speak to that customer on a more personal basis will, in most instances, improve your conversion rates versus a simple blanket message to everyone. —source No, you shouldn’t (email everyone back). But many people do, because there doesn’t seem to be a great alternative. It’s asymmetrical, and productivity loses to politeness.”–source …
…questioning, experimenting, observing, associating and networking. –source more on associating, one of my favorite traits of Jobs and something I hope to continually sharpen: “the ability to make idea-producing connections by linking concepts from different disciplines — intellectual mash-ups” From my experience here are some ways to apply these traits to see powerful disruptive …
Five Traits That Are Common to the Disruptive Innovators… Read More »
I love Domino’s Pizza tracker. Seriously. It’s Real Time Many times people provide feedback as though they were a philosophy professor writing a treatise–the feedback is abstract because the experiences from which they are drawing are often 3, 6, or even 12 months old. Since they do not have the original feelings from their experiences …
Dominos Pizza Tracker–The Next Level of Leadership Development Read More »
Thanks to all of you who authored, commented, or read this fall’s Blogference posts! A few stats to encourage you: 1,200 unique visitors (blogference participants) 2.600 pages viewed Just over 100 comments 30 different countries represented! The next event is already in the works! And is something a little different than the norm. Can’t wait …
Here are four more great tips after yesterday’s post on improving the quality and effectiveness of your Facebook updates: 1. Keep posts under 80 characters 2. Post updates on Thursday and Friday for maximum reach 3. Put questions at the end of the post 4. Post either early morning, right after people get off of …
4 Ways to Improve Your Facebook Page Updates Part 2! Read More »
1. START the update with “Like” or “Comment” So many Facebook updates start with a long string of words that can make it difficult for people to quickly understand the update. Remember most people are scanning your updates on their newsfeed, not reading them on your page. By starting the update with “Like” or “Comment” …
Twitter lists provide an effective way to curate and follow people and organizations that are impersonal and provide some value over the long term. I continue to be amazed by the amount of quality information that comes to me via Twitter. Part of it is due to having found some exceptional people to follow, the …
I’m Following Less and Adding More People to Lists on Twitter Read More »
The posts from this year’s The Blogference authors have begun to arrive, and I could not be more excited! If you have participated in any of the previous online conferences–THANK YOU! If you have not then please consider reading, commenting, and sharing at least once this year! The Blogference brings together ministry leaders from around …
Change the World From A Coffee Shop–The Blogference Starts Monday Read More »
“Facebook launched today Page aggregation by Topic, so that whenever your friends post something related to Apple for example, it gets aggregated into a cluster with all the other stories about Apple and tags the Apple fan page.”–source Here’s an example from my newsfeed: two friends mentioned Campus Crusade, Facebook grouped the updates together, and …
Facebook News Feed Update–Grouping Updates and Linking to Pages Read More »
I discovered these quotes on Tom Forenski’s blog the other day that talk about the power of using social media to listen: “Listening is a rare commodity in today’s world where interruptions come every few seconds and distractions are just a click away. Listening is important to conversations, yet most people wait to speak rather …
Using Social Media to Listen and Build Influence Read More »
