“I theme my days” —Jack Dorsey, founder of Twitter and Square The entire four minute interview reveals great thoughts on time management, productivity, and focus. I only have two theme days, Monday and Friday, and realized how helpful it would be to give each day a theme. Here are Dorsey’s theme days: Monday: Management and …
Just because someone is a digital native does not make them a digital strategist. I’ve trained hundreds of college students who have grown up with Gmail, Facebook, YouTube, and Twitter, and I every year I expect to be humbled by my limited knowledge. And every year I’m wrong. Most digital natives use social media as …
The first goal you should have with any online media is to cultivate a relationship with current and future donors. This relationship is cultivated with your blog posts, tweets, YouTube videos, and e-mails. Putting a call to action in every single piece of content misses this important point.–source The study found that participants wanted, most …
Providing exact details to your leaders can sometimes limit their creativity, faith, and capacity to solve large problems in your ministry. Came across this tweet today: Her tweet related to the lean startup movement that focuses on starting a company with the smallest and most functional product and then modifying that product based on feedback …
Significant Change in Your Ministry Requires a Compass not a Map Read More »
“We use 1 week experiements…somebody will have an idea and we will figure out a way to prove if the idea is going to work.” I love the idea of one week experiments to test the quality of an idea! Can’t see the video? Click here to view it on the web. Tweet
Steve Blank, a lifetime entrepreneur and Professor at recently blogged about his visit to Finland and the start-up culture in the country. “What makes Finland such a wonderful place to live and raise a family may ultimately be what kills it as a startup hub. There’s a safety net in almost every part of one’s …
What’s Great for the Masses Can Be a Hindrance for Leaders Read More »
This tweet I sent the other day resonated with a variety of people as it received a series of @ replies and RT’s within a couple hours of posting. Apparently many others enjoy Twitter over Facebook these days. I was at the airport preparing to board a flight and an announcement came that the crew …
“Facebook is for When I’m Bored, Twitter is for When I’m Curious” Read More »
“They lost sight, in their excitement, of the continuing importance of creative messaging and the context of the media placement. Knowing who to talk to is important, but doing that in the right environment and with the right story really matters.”–source
“Influence isn’t spawning retweets. Influence is getting people to do what you want. Justin Bieber doesn’t want you to retweet him, he wants you to buy his music and pay to see his concerts.”–Tom Webster from a recent post on Online Influence I spoke with an author of a recently published book who spent a …
Coordinated, Thoughtful, Multichannel. These come from Katya’s Non-Profit Marketing blog post on Mastering Multi-Channel Marketing. If you recently started using online channels such as email or Facebook for fundraising then the entire post is worth a read. It’s easy in a crisis to look to Facebook or a new website as the answer, but in …
