Social networks are essentially systems for distributing content among people who care about each other, and the frequency at which its users can share that content on a particular network is critical to how much value it’ll provide them on an ongoing basis.–Mark Hendrickson, former CEO of Plancast Tweet
Changing a large organization’s culture often takes a large and focused push to drive adoption of a new technology or behavior. I found this idea of Immerse and Disperse extremely helpful when thinking about how to tactically drive an organization forward in digital competency. Immerse and Disperse: 15+ people do a stint on a social …
A Simple Plan to Kickstart Social Media in a Large Non-Profit Read More »
Interesting infographic on the 6 Most Important Communication Channels for Non-Profits: The top three online channels are websites, email, and Facebook. Yet many ministry fundraisers spend most of their time on Facebook, and little time on their website or email. Fundraisers must use these channels as complements to one another instead of copying and pasting …
“Most inventors and engineers I’ve met are like me … they live in their heads. They’re almost like artists. In fact, the very best of them are artists. And artists work best alone …. I’m going to give you some advice that might be hard to take. That advice is: Work alone… Not on a …
Many non-profits have a hierarchical structure but operate by means of a flat or networked system. Developing yourself or other people’s leadership capacity in a non-profit requires more than acquiring skill sets for a current role, but expanding capacity to lead and be led in a variety of situations and circumstances. The 99% Blog Shares …
I recently presented a two hour seminar to Campus Crusade’s fundraising coaches on how to integrate social media into ministry partner communications. Here’s the slides from that time: Social Media and MPD–Orlando 2011 A few highlights: Email should not supplant a direct mail communication, but complement it. Rather than attaching a direct mail communication in …
Social Media and Ministry Partner Development Slide Presentation Read More »
“Entrepreneurship is the pursuit of opportunity without regard to resources currently controlled.”–Howard Stevenson This quote captures the essence of my experience leading entrepreneurial ventures within Campus Crusade. As a Christian dependent on spiritual resources provided by an infinitely powerful God I’m passionate about the “without regard to resources currently controlled part.” The dreams and visions …
Google CEO Larry Page required four things of every meeting in his company. This happened because: “These rules sound like common sense, but they often disappear as companies get large and people call meetings more for political or ego-boosting reasons than to actually get anything done.” 1. Every meeting must have one clear decision maker. …
Short, image-driven posts with clear calls to action perform extremely well on Facebook. I uploaded this Facebook update to Campus Crusade’s fan page and within 10 minutes received 300 likes. Even though the page has over 60,000 fans garnering that many likes in such a short amount of time is rare. A few other factors …
This Facebook Update Received 300 Likes in 10 Minutes. Here’s Why Read More »
This is a TED video of Thomas Suarez, a 6th grader who taught himself how to program iPhone and iPad apps. The short video is worth watching but here were some soundbites that I enjoyed: “My favorite app is “Bustin Jieber,” which is a Justin Bieber whack-a-mole. I created it because a lot of people …
